Privacy Policy — FUEL Marketing

1. Information We Collect

We collect information you provide directly, including your name, email address, company name, and business details entered during account registration and use of the Service. We also collect data automatically through cookies and similar technologies, including your IP address, browser type, device information, and usage patterns. When you connect third-party accounts (such as Google Business Profile or social media), we access publicly available information from those platforms to populate your brand profile.

2. How We Use Your Information

We use your information to provide and improve the Service, generate AI-powered marketing intelligence reports, personalize your experience, communicate with you about your account and updates, process payments, detect and prevent fraud, and comply with legal obligations. Your business data is used solely to power your marketing intelligence pipeline and is not sold to third parties.

3. Data Sharing

We do not sell your personal data. We may share information with trusted third-party service providers who assist us in operating the Service (such as payment processors, cloud hosting providers, and analytics services), but only to the extent necessary for them to perform their functions. We may also disclose information if required by law, to protect our rights, or in connection with a business transfer such as a merger or acquisition.

4. Cookies and Tracking

We use cookies and similar tracking technologies to enhance your experience, analyze usage, and serve relevant content. Essential cookies are required for the Service to function. Analytics cookies help us understand how you interact with the Service. You can control cookie preferences through your browser settings, though disabling certain cookies may affect functionality.

5. Data Security

We implement industry-standard security measures to protect your data, including encryption in transit (TLS) and at rest (AES-256), access controls, and regular security audits. While we take reasonable steps to safeguard your information, no method of electronic transmission or storage is completely secure. We encourage you to use strong passwords and protect your account credentials.

6. Your Rights

You have the right to access, correct, or delete your personal data. You may request a copy of the data we hold about you, ask us to rectify inaccurate information, or request deletion of your account and associated data. You also have the right to object to or restrict certain processing activities, and to data portability. To exercise any of these rights, contact us at [email protected].

7. GDPR Compliance

For users in the European Economic Area, we process personal data under lawful bases including consent, contract performance, legitimate interests, and legal obligations. We have appointed a data protection contact and maintain records of processing activities. You have additional rights under the GDPR, including the right to lodge a complaint with your local supervisory authority. International data transfers are conducted using appropriate safeguards such as Standard Contractual Clauses.

8. Data Retention

We retain your personal data for as long as your account is active or as needed to provide the Service. After account deletion, we may retain certain data for a limited period to comply with legal obligations, resolve disputes, and enforce agreements. AI-generated reports and analytics data are retained for 90 days after account closure, after which they are permanently deleted.

9. Changes to This Policy

We may update this Privacy Policy from time to time. We will notify you of material changes by posting the updated policy on the Service and, where appropriate, sending an email notification. Your continued use of the Service after changes are posted constitutes acceptance of the revised policy.

10. Contact

If you have questions about this Privacy Policy or our data practices, please contact us at [email protected].